BME inaugurates its latest La Casa Del Habano franchise in trendy City Walk, one of the most popular places in Dubai.

Time for a word search!  This matrix contains 12 of the 27 brands that belong to the Habanos SA Company. You can go horizontally, vertically and even in reverse. Can…

BME celebrates two decades since its first introduction of La Casa Del Habano, one of the world’s most exquisite cigar franchises, into the region.

An eye-catching napkin on the table just steals your attention, doesn’t it? Duni in the UAE wanted to find the winning design so they ran a profile print competition between July and September 2018.

(L to R) Mukesh Dhoundiyal, Babu Kaimal, Nagaraj Yellapragada, Krishna Murthy Janardhanan (Britannia Regional Manager) and Srikanth Mallampalli    UAE plays a key role in Britannia’s centennial celebrations Britannia Industries,…

This year, Twinings developed a new range of refreshing infusions labeled ‘Infuso’.

To launch it in the UAE, BME’s Sales & Marketing team came up with an innovative and visionary approach. They created special product stands and positioned them close to the fruit section of retail stores – to highlight the uniqueness of the infused fruits and herbs in Infuso.

Cross-merchandising the stands outside their normal areas has given them unusual and interesting attention value in the strategically selected outlets. It’s proving to be a great way to showcase these new flavors and win customer understanding and interest