BME inaugurates its latest La Casa Del Habano franchise in trendy City Walk, one of the most popular places in Dubai.Tobacco Read more
Time for a word search! This matrix contains 12 of the 27 brands that belong to the Habanos SA Company. You can go horizontally, vertically and even in reverse. Can…[:en]Top tier January 2019[:] Read more
BME celebrates two decades since its first introduction of La Casa Del Habano, one of the world’s most exquisite cigar franchises, into the region.Tobacco Read more
An eye-catching napkin on the table just steals your attention, doesn’t it? Duni in the UAE wanted to find the winning design so they ran a profile print competition between July and September 2018.HORECA Read more
(L to R) Mukesh Dhoundiyal, Babu Kaimal, Nagaraj Yellapragada, Krishna Murthy Janardhanan (Britannia Regional Manager) and Srikanth Mallampalli UAE plays a key role in Britannia’s centennial celebrations Britannia Industries,…[:en]Top tier January 2019[:] Read more
This year, Twinings developed a new range of refreshing infusions labeled ‘Infuso’.
To launch it in the UAE, BME’s Sales & Marketing team came up with an innovative and visionary approach. They created special product stands and positioned them close to the fruit section of retail stores – to highlight the uniqueness of the infused fruits and herbs in Infuso.
Cross-merchandising the stands outside their normal areas has given them unusual and interesting attention value in the strategically selected outlets. It’s proving to be a great way to showcase these new flavors and win customer understanding and interest[:en]Top tier January 2019[:] Read more