UAE plays a key role in Britannia’s centennial celebrations

Britannia Industries, Indian’s second largest biscuit maker by volume, recently celebrated its centenary. This was also a great occasion to applaud in Dubai, where BME has made Britannia the second largest biscuit brand sold in the UAE.

 

Britannia’s Managing Director, Varun Berry and its Vice President and Head of International Business, Anindya Dutta, were present at the event where all the distributor teams across the GCC were invited to celebrate the event and shared its future plans and strategy.

 

The BME team was feted with a memento for its contribution to the brand’s success in the UAE, with a commitment by one and all to strive for the No.1 spot.

Britannia Industries, Indian’s second largest biscuit maker by volume, recently celebrated its centenary. This was also a great occasion to applaud in Dubai, where BME has made Britannia the second largest biscuit brand sold in the UAE.

 

Britannia’s Managing Director, Varun Berry and its Vice President and Head of International Business, Anindya Dutta, were present at the event where all the distributor teams across the GCC were invited to celebrate the event and shared its future plans and strategy.

 

The BME team was feted with a memento for its contribution to the brand’s success in the UAE, with a commitment by one and all to strive for the No.1 spot.